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Setting up a website can be relatively inexpensive but maintaining it going forward is a drain on resources, especially if you try to do it in-house.

It’s easy enough nowadays to set up an online shop on somebody else’s platform … but every sale comes with a commission cost FOR EVER.

The worldwide web is an almost limitless size now. How do you bring your product or service to the attention of your customer base? Not by appearing on the seventh page of search results, that’s for sure.